Mobile Marketing Platform

3 reasons to employ a mobile strategy for your clubs weight loss challenge Part 1 – Helensvale Snap Fitness [Case Study]

Are you in the health and fitness game? Then perhaps you and your team are gearing up for a Weight Loss Challenge for the start of the year or are in the middle of one now.

Getting your members to participate in a Weight Loss Challenge is a fantastic way to help your clients reach their health and fitness goals. It can also be quite profitable and an excellent strategy to boost retention rates at your club.

But once you’ve got your group ready to go – how do you keep them focused throughout the journey? Employ a mobile strategy.

Dani our Snap Fitness Account Manager put together a selection of MMS images (see pictured) for the Snap Fitness clubs who were participating in their national 8 Week Challenge campaign.

The clubs loved it – especially Snap Fitness Helensvale who used it immediately!

Rachael the manager at Snap Fitness Helensvale had this to say about the MMS campaign, “The members love the inspirational messages at random times of the day, it really helps them to stay motivated.”

“I’ve found the scheduling great for early morning bootcamps. I schedule an inspirational message for 5:30am so our members can wake up with a motivational message before heading off to their bootcamp. My members have commented that it pushes them to get up and go, even if they don’t really want to.”

“The best part, it is super easy to schedule out the inspirational messages!”

At MOBIPOST, there is nothing more we love is hearing about the success from our clients – especially when their members are also having success!

The MMS campaign helps keep their members on their path to success and so far, with only a few weeks left before their final weigh in, it is doing just that.

Click through to Part 2 to see why the MMS inspirational messages worked for both Snap Fitness Helensvale and their members.

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