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The big DO NOT’S in mobile marketing.

At MOBIPOST we have highlighted some awesome work created by you guys in your mobile marketing campaigns. And we never like to be negative, but I thought it’d be worth going over some basic DO NOT'S in mobile marketing. ...

MMS generates 39 new members for Anytime Fitness [Case Study]

Refer a friend campaigns are always a good place to start when trying to gather more members, combine that with MMS marketing and the results will speak for themselves. Anytime Fitness Somerville had great success with ...

Target your message to get better results.

You’ve got a tonne of prospects sitting in your CRM database and you want to turn them into members, don’t you? One of the best ways to do this is by targeting your prospects with a highly valuable offer that is relevant ...

Seasonal Marketing, The time is Now: Anytime Fitness [Case Study]

At MOBIPOST, we have mentioned previously about the idea of seasonality and what it can mean for new marketing ideas. This case study further solidifies the benefits of adding seasonal marketing to your next mobile ...

Snap Fitness Open with MMS: Over 100 new members joined on the day [Case Study]

Opening a gym is an exciting/daunting task that some of you readers may have been a part of. This case study looks into how to easily glide through this process by incorporating a MMS into your marketing plan. Snap Fitness ...

How luxury automakers can find the right media mix for model reveals

This is a great article that really breaks down the the different channels of communication that automotive companies use to really set apart their influence in the market. Created by: Tricia Carr October 8, 2012 original ...

Vision PT produce an effective lead generation MMS campaign: 25 instant responses [Case Study]

We love seeing new ways in gathering sales at MOBIPOST. Previously, we have looked into finding new leads and converting casuals into full time members but we haven’t yet looked into converting future prospects into gym ...

10 Commandments of Mobile Marketing

Here are some succint rules on how to market via mobile. The original article can be found here. Posted on April 23, 2012 by Kim Dushinski Not that I am comparing myself to Moses, but I am taking on the responsibility of ...

Why is our industry just average?

September 20, 2012 Categories: Member Acquisition Written by: Hossein Noshirvani The Pareto Principle, aka the 80-20 rule, is perhaps the single greatest example of a cliché in business. If you are not familiar with the ...